Hextern Assistant
Hi, I'm Hextern's AI assistant. I can answer your questions about services, prices and timelines, or help you work out where to start.
Graphic design, content & social
Be recognised before you have to explain who you are
Logos, graphics for social media and print, video, ad creatives and channel management. For a single job or on an ongoing basis, with one professional, consistent style everywhere.
Why it matters
Being present is not enough if you look like everyone else
Before reading a word, people judge by the logo, the graphics, the photos and the videos. When every piece has a different style, or looks rushed, the business seems less reliable than it really is.
The most common signs
An inconsistent image
Logo, colours and graphics change between the website, social media and printed material.
Rushed material
Posts, flyers and covers made at the last minute, with no recognisable style.
Irregular social media
Posting happens when there is time, with no plan and no idea of what works.
Generic ad campaigns
Ads run with stock images and videos that look like everyone else's.
Who it is for
For a single job or an ongoing presence
You can ask us for a logo, a menu or a set of graphics, or hand us content production and channel management over time.
Local businesses
Logos, menus, flyers and social graphics, in the same style as the premises and the website.
Professionals and companies
Presentations, brochures and sales material consistent with how you want to be seen.
Anyone publishing video
Covers, thumbnails, editing and vertical content to publish on a regular schedule.
Anyone running ads
Photo and video creatives for social campaigns, in the formats each platform requires.
It does not mean redoing everything
A credible evolution can keep the elements people already recognise and correct only what no longer works. We look at what is worth keeping first, rather than starting from a blank page by default.
What we make
From the logo to this week's content
Brand, graphics, video and social media, together or separately. The work is put together around what you actually need, not picked from a package.
Logo and visual identity
Designing or revising the mark, with recognisable colours, typefaces and graphic elements.
Brand guidelines
Simple rules that keep the same style even when someone else prepares the material.
Social media graphics
Posts, stories, covers, thumbnails and consistent templates, ready to publish or reuse.
Print material
Menus, flyers, business cards and brochures, with files ready for the printer.
Presentations and copy
Presentations, catalogues and website copy that explain the offer in the same voice.
Video editing and motion
Editing, subtitles, motion graphics and vertical formats for Reels, TikTok and Shorts.
Ad creatives
Images and videos for ads, adapted to the formats and rules of each platform.
Social media management
Editorial plan, content and publishing on your channels, with a clear direction and agreed goals.
You can start with a single job, like a logo or a set of graphics, and extend later. If we also work on your website, design and content follow the same direction and you do not have to coordinate separate suppliers.
Got a design job to do, or social channels to look after?
Send us what you already have, even just a logo or a few posts, and tell us what you need. We will propose how to proceed and what it would cost.
How we work
From the first idea to files ready to use
Every proposal is approved before moving to the next phase. For a single job some phases are shorter; for a full identity we go through all of them.
Discover the Hextern methodListening
We gather the business, audience, existing material and goals.
Direction
We define the style and what it has to communicate, with references to approve.
Proposal
We show you the first versions and refine them with your feedback.
Production
We prepare the final files for web, social media, print or video.
Handover
You receive the material organised and, where useful, the rules to reuse it.
Continuity
If you hand us your social media, we plan and publish on an agreed schedule.
From meaning to form
First we decide what it has to say, then how it should look
Recognition does not come from a single effect. It comes from a sequence of decisions linking what people perceive to what the brand shows and says every day.
Perception
What should stay with whoever meets the brand.
Positioning
Which value to make clear, and against which alternatives.
Identity
The visual system that makes that direction recognisable.
Message
The words that explain the offer in a consistent voice.
Application
Website, social media, print and video using the same style.
Where to start
Three ways to work together
These are not fixed packages. They help you recognise your situation and see which kind of work makes sense today.
A single job
One specific thing, done well.
A logo, a menu, a presentation, a set of graphics or a video. Ideal when you already know what you need.
For example
Logo, menu, flyers, covers, video editing
Identity or restyling
A consistent base to start from.
Logo, colours, typefaces and usage rules for a new business, or to bring order to an image that grew without a plan.
May include
Logo, palette, guidelines, first applications
Ongoing content and social media
A steady presence, without thinking about it every day.
Editorial plan, graphics, video and publishing on an agreed schedule, plus ad creatives when they are needed.
May include
Editorial plan, graphics, video, channel management
Timings and investment
From a single job to ongoing management
The investment depends on what has to be made, how many formats are needed and what material already exists. The published figure covers a logo and the basics of a visual identity; other work is estimated before it starts.
Build investment
- Graphic design and content
- fromStandard price
€600Promotional price €300-50% Launch
Dedicated formats
Ongoing content and social media presence
Frequency and calendar agreed
On quotation
Content production, video editing, ad creatives, editorial planning and channel management depend on volume, formats and frequency. They are separate from the website's technical management plans.
Before we start we agree materials, formats, revisions and delivered files. The start date is set together once the starting point has been analysed.
Ongoing content and social media work follows a dedicated, optional arrangement built on agreed channels, frequency and responsibilities.
Frequently asked
Questions about graphic design, content and social media
The most common questions before handing us a design job or your channels.
Yes. You do not need a full brand project: we also make individual pieces. We just need to know where they will be used, so the result works on the channel it is meant for.
No. We first assess whether the mark is really the problem, or whether what is missing is consistent rules, applications and messages around it. A recognisable logo can be kept or evolved rather than replaced.
Yes. We can define the message structure and page copy, coordinated with the design and with the action each section should encourage.
When they are part of the agreed work, we deliver organised rules and material so the style can be applied without reinterpreting every choice. The level of detail depends on how many people and channels will use them.
Yes, and it is often useful when image, copy and online presence have to change together. That way the website does not apply an identity decided elsewhere without regard for the real structure and content.
It depends on the job: logo files, palette, typefaces, graphics, templates, videos or print-ready files. The list is defined and approved before we start.
The first step
Let's give your business an image that matches the work it does
Tell us what you need, a logo, a menu, social graphics or channel management, and show us what already exists. We will tell you where to start and what it would cost.
- A 30-minute call
- Free and with no commitment
- A direct point of contact